This item may or may not seem new to you because this has been in the market for a while now. But, I wanted to wait for the right time to pick it up which turned out to be now as we transition into fall. I tested this item at Sephora where the makeup artist/salesperson tried to sell me the Stila Stay All Day Forever Foundation & Concealer. Of course, I was only interested in the Urban Decay foundation but she did a good job in almost convincing me to purchase the Stila product instead.
